It’s just been announced that not a single person watched a network evening news show in the 17th largest U.S. city, Fort Worth, Texas, in 2009-2010. Not one. Plus, about ten thousand visitors who happened to be in hotels there didn’t watch the ABC, CBS or NBC evening news. They all tuned out.
That’s roughly equivalent to the 739,000 people who have stopped watching Brian, Katie and Diane in the last year according to TVNEWSER, as compared to earlier statistics.
The ratings are in the for just-completed 2009-2010 network evening news season. And when compared to 2008-2009 season “NBC Nightly News” ABC’s “World News” and the “CBS Evening News” have lost a combined 739,000 Total Viewers and a combined 338,000 A25-54 viewers.
CBS’s “Perky” Katie Couric alone lost 343,000 viewers.
If you live in Columbus, Ohio, the 16th largest U.S. city, and you’re a fan of network news, you probably won’t be living there in 2011, because the entire city is likely to tune out, plus a suburb, or three.
Put a fork in the Big Three – they’re as done as well-cooked Forth Worth brisket.