Online Radio Surging as Terrestrial and Satellite Remain Strong
A new survey of all forms of radio reveals that online radio has surged in popularity, but satellite radio and AM/FM radio are still growing, though at a lower rate.
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Bud Light Ad Campaign Backfires, Criticized for Excusing ‘Date Rape’
Bud Light has had to apologize for a “misfire” of an ad campaign that many complained excused date rape.
Madison Avenue ‘Mad Men’ Terrorized by Silicon Valley Geeks
Henry Ford is credited as saying “I knew that only half my advertising worked, but the trouble is that I do not know which half.” Today, with 30 percent of advertising already going digital, Silicon Valley geeks commanding databases are terrorizing Madison Avenue’s Mad Men.
Buzzfeed Writer Quits After Story Slamming Advertiser Is Deleted
A writer for Buzzfeed resigned on Monday after a story she wrote criticizing a Buzzfeed advertiser was pulled and then later reposted by site Editor-in-Chief Ben Smith.
WE tv Moves ‘Sex Box’ to Graveyard Time Slot After Losing National Brand Advertisers
Last August WE tv’s president Marc Juris crowed, “Sex Box is one of the most unique and compelling show concepts we’ve ever seen, and we can’t wait to bring it to WE tv.” Juris may now be licking his wounds.
WATCH: Apple/Scorsese Oscar Commercial Promises iPad is Next-Gen Filmmaking Tool
Apple teamed up with legendary filmmaker Martin Scorsese for its latest iPad commercial, which will air during Sunday night’s broadcast of the 87th annual Academy Awards.
Watch: Trojan Condom’s ‘Fifty Shades of Grey’ Ad Campaign
With the film adaptation of Fifty Shades of Grey set for release on Valentine’s Day, condom manufacturer Trojan decided to take advantage of the buzz by releasing a new ad campaign.
