One year ago, the chant “Let’s Go Brandon” was hilariously born after an NBC Sports reporter made an attempt to cover up for fans yelling F*ck Joe Biden.

The ignominious chant was launched out into the world when NBC Sports reporter Kelli Stavast awkwardly attempted to run cover for Joe Biden as she interviewed NASCAR Xfinity Series race winner Brandon Brown after a race.

As Stavast spoke to Brown on the track, the crowd in the stands behind her spontaneously broke out in a chant of “F*ck Joe Biden” live on the air. Knowing that she couldn’t acknowledge the vulgar anti-Biden chant, this genius decided to say that the crowd was chanting “Let’s Go Brandon” to encourage the race winner.

“Brandon, you also told me,” Stavast said before being interrupted by the crowd. But Stavast’s desire to give Joe Biden an assist kicked into high gear as she then said, “As you can hear the chants from the crowd…” she added, before claiming that the crowd was saying, “‘Let’s Go, Brandon!'”

Reporter Kelli Stavast hosted NASCAR West Coast Media Day at Hyde Bellagio at Bellagio on January 26, 2017, in Las Vegas, Nevada. (Isaac Brekken/NASCAR via Getty Images)

It was an entirely absurd attempt to cover up an anti-Biden chant so uproarious that “Let’s Go Brandon” instantly became a less vulgar replacement for the “F*ck Joe Biden” chants that had been making the rounds at sporting events for months ahead of the race.

For his part, Brandon Brown has had a troubled relationship with the chant featuring his name. Last Dec., Brown said that the ever-present chant had made getting sponsors for his racing team harder to get, and he felt that his name had become politicized.

Brown also said he feared that left-wing zealots would work to “cancel” him and have his career destroyed just because of the chant and his accidental association with it.

But he also attempted to cash in on the slogan when he unveiled a “Let’s Go Brandon” paint theme for his car, a theme that was to be sponsored by a cryptocurrency dealer. But days later, NASCAR put a halt to the sponsorship deal if it included any use of the anti-Biden chant.

Regardless, since last year, the chant has become a mainstay on social media, at sporting events, and in politics.

For instance, Congressman Jeff Duncan (R-SC) was blasted by the press and Democrats for wearing a “Let’s Go Brandon” COVID mask on the U.S. House floor last year. And just last month, a protester interrupted Joe Biden’s speech in Philadelphia by yelling out, “Let’s Go, Brandon.”

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