Chris Martin: I'll Only Eat Animals I Could Kill Myself

Chris Martin may have inadvertently created a new food consumer group.

He’s not a vegan, vegetarian or carnivore exactly.

The Coldplay singer, and conscious uncoupler extraordinaire, told a BBC interviewer about his choice of meat products. Suffice to say his approach earns points for creativity.

I felt like you should only eat something that you would be able to kill. I don’t know why on earth I’m talking about this — I got to stop talking; this will be some kind of headline. Could you kill a fish? I wouldn’t like it, but I probably could, so I’ll eat the fish … A giraffe?