After decades of perennial best seller status, Ayn Rand’s epic novel “Atlas Shrugged” has finally made its way to the silver screen. “Atlas Shrugged, Part 1” is due to arrive on April 15, 2011 and its stunning trailer has already garnered over 700,000 views on YouTube in just a few weeks.
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The perennial best seller is undergoing a new-found popularity in the Obama Era and the themes (and in some cases the exact plot points) of Rand’s scathing critique of state-run economies with “fairness” and “the social good” as its stated goals resonate in 2011 in an eerie and prescient way.
The film’s producer, Harmon Kaslow, took thirty minutes from his hectic promotion schedule to talk with me about what it took to make this project happen and the unique ways in which he is building a grass-roots following for the film…
Through the use of the internet and social networking tools, Kaslow intends to harness the built-in audience of “>
Through the use of the internet and social networking tools, Kaslow intends to harness the built-in audience of ” name=”1565535″>