Can I get a chorus of Hallelujah:
The House passed has passed a bill that would bar TV commercials from being louder than the programs in which they appear. …
Rep. Anna Eshoo, the driving force behind the measure, said loud commercials are common complaint with the Federal Communication Commission.
But the FCC concluded in 1984 there was no fair way to write regulations controlling the “apparent loudness” of commercials, the AP says.
The California Democrat says the television industry, prodded by lawmakers, have developed their own guidelines that the bill incorporates.
Eshoo said the new legislation would force the industry to comply with its own standards. “Volunteerism hasn’t worked for 50 years,” she says.
Read the full article here.
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