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Hard to argue the “Avatar” trailer didn’t disappoint when the film’s star is forced to do this kind of damage control:
“It’s interesting that [Cameron] released that trailer and then the next day goes and shows it on IMAX,” Worthington said of the 16-minute preview released on August 21st in IMAX theaters. “One extreme to the other. We get the criticism, and then we get the rave reviews of what it really looks like in its own formula. That’s obviously going to get people to think and go, ‘Well, damn right. I’m going to go see this at the cinema.’ Jim has always said to me he wants to bring people back to the movies. And he’s a smart enough man to be tactical.”
Worthington added that he has read lots of comments about the trailer and understands the disappointment. “It’s got a hell of a lot of hype,” he said. “I read all what was said yesterday about the trailer. I can see their point. But, as I said, it wasn’t meant to be built for an Apple Mac. It’s built for IMAX. It’s built for 3-D.“
Now that we’ve all had time to view the trailer and mull the reaction, it’s poll time: