Over the weekend, I was pondering why the low budget, standard genre pic The Haunting in Connecticut (Lionsgate) has become a nifty little box office hit. The film added almost $9.5M over the weekend for a new 10-day cume of $37M, and the only conclusion I have been able to reach is that it’s all about the poster.
Creepy, right? I have not seen Haunting and will probably wait for DVD or pay cable, but that is a weird, startling, attention-grabbing image. As a movie junkie, I love good movie art. The best movie posters are evocative. They capture what a movie is all about without giving away the mystery. There are certain movie posters that instantly put me back in that theatre experiencing the film for the very first time. The best movie posters are not just promotional tools. They stand as a work of art on their own. These are my favorites, buit it is by no means a definitive list. Feel free to add your favorites (and subtract any of mine).
#1 – JAWS
I saw this all-time classic as a 9-year-old on opening day, and saw it a second time at the Saturday matinee. To this day, I am afraid to swim in the ocean. That shark is always there in my imagination. The poster is literal, but haunting.
#2 – CHINATOWN
This is truly a work of art. The smoke shrouding the ultimate mystery of Evelyn Mulwray, and the stylized version of Jake Gittes (played by Jack Nicholson), the hard-boiled detective who unravels it all.
#3 – THE DARK KNIGHT
Impossible to separate Heath Ledger’s death from his remarkable interpretation of The Joker. This is an amazing image. In 30 years, I will look at this poster and immediately feel the impact of Christopher Nolan’s masterpiece.
#4 – BREAKFAST AT TIFFANY’S
You can almost hear Audrey Hepburn warbling “Moon River” at the sight of this iconic poster. Every woman wanted to be her and every man wanted to be with her.
#5 – SECRETARY
The 2002 cult classic about a sadomasochistic relationship between a demanding lawyer (James Spader) and a submissive secretary (Maggie Gyllenhaal). The movie is an under-appreciated gem. The poster may be even better.
#6 – UNFORGIVEN
This is my favorite poster made for Clint Eastwood’s masterful revisionist Western. Simple. Classic. Tells you everything you need to know about Clint’s Bill Munny character.
#7 – AMERICAN BEAUTY
A beautiful image that suggests the perversity that lies just beneath the surface of the suburban neighborhood created by screenwriter Alan Ball and director Sam Mendes.
#8 – SILENCE OF THE LAMBS
“You will let me know when those lambs stop screaming, won’t you?” You can almost hear Dr. Hannibal Lecter say it. The Death’s-head moth “lodged” in Clarice Starling’s throat. Brilliant image.
#9 – VERTIGO
An ode to acrophobia as Detective Scottie Ferguson (as played by Jimmy Stewart) battles his fear of heights while becoming obsessed with Madeleine Elster (the stunning Kim Novak). This kaleidoscopic design immediately brings the strains of Bernard Hermann’s amazing score into my head.
#10 – PULP FICTION
Uma Thurman as Mia Wallace in all her swagger. Yes, she does wind up with a sharpie circle on her chest and a shot of adrenaline, but the whole gritty movie is captured with this image.
HONORABLE MENTION
– in no particular order –
A CLOCKWORK ORANGE
SWEENEY TODD
MEAN STREETS
AMADEUS
GONE WITH THE WIND
METROPOLIS
KING KONG (1939 Fay Wray version)
CLOVERFIELD
THE SEVEN YEAR ITCH
2001: A SPACE ODYSSEY
Steve Mason is on Facebook and now also on Twitter@LAMase.