Breakfast food giant Kellogg Company has joined forces with radical gay activist group GLAAD to support the group’s “Spirit Day” event with its new “All Together” cereal.
“To support Spirit Day,” GLAAD announced on its webpage, “Kellogg Company today launched a special edition ‘All Together’ cereal in collaboration with GLAAD supporting inclusion and to stand up against bullying.”
The cereal will be served at Kellogg’s NYC café, the group reported. Visitors will be given a “special edition box” that they can then fill with any combination of cereal at the cafe.
All money from the purchase of the cereal will be donated to the gay advocacy organization.
GLAAD also reported the text on the specially made box:
“We all belong together. All Together Cereal is a symbol of belonging no matter how you look, where you’re from, or who you love. We believe that all young people and those young at heart deserve an environment where they can grow up to be their best selves. That’s why we’ve joined forces with GLAAD by going purple on Spirit Day to stand up against bullying in all forms, and support a more accepting world for LGBTQ youth. Join us and pledge to go purple on Spirit Day to show solidarity with LGBTQ youth and take part in the largest, most visible LGBTQ anti-bullying campaign in the world. Visit GLAAD.org/spiritday and take the pledge today.”
The cereal giant has been a longtime supporter of the gay agenda and has spent millions to push gay events such as Pride Month.
Follow Warner Todd Huston on Twitter @warnerthuston.