A pro-Hillary Clinton super-PAC has launched a massive digital initiative designed to enlist three million Clinton supporters to scare off Democratic challengers from entering the 2016 presidential fray.
According to The Hill, the Ready for Hillary super-PAC spent over a quarter of the $4 million it raised in 2013 on digital advertising. Ready for Hillary also plans to use its database to help Democrats in the upcoming midterm elections.
GOP strategists say that Hillary’s team is “leaps and bounds” ahead in building its technological fortress some 108 weeks before the 2016 presidential election.
“I don’t think there’s any question about it… No one else has an organization to speak of, and that could be a huge advantage to her,” former deputy press secretary to President George W. Bush Tony Fratto told The Hill.
In the wake of Clinton’s 2008 Democratic primary loss to then-Sen. Barack Obama, Team Clinton has made a concerted effort to achieve digital dominance early. Obama strategists and tech wizards say Clinton is building a tech empire that will far surpass the groundbreaking tech and social media infrastructure Obama erected for both his campaigns.
The 2016 presidential election takes place in 761 days on Nov. 8.
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